Figures on this page were checked in September 2026. Sources are listed with each figure. Fiscal years in Pakistan run from July to June.
The short answer
| Question | Answer |
|---|---|
| How big is it? | Record $256.7 million in football exports, FY2025-26 |
| Where is it made? | Sialkot |
| Is the US a buyer? | Footballs go to global brands and to buyers in Europe, the US and China. Boxing, martial arts and team gear sell to gyms, clubs and private label brands. |
| Do you buy our goods? | No. We are your US partner, not a distributor. You sell directly to US buyers. |
| Our commission | 3 percent of paid orders from buyers we introduce |
Pakistan's sports goods exports: the numbers
| Figure | Value | Source |
|---|---|---|
| Football exports, fiscal year 2025-26 | $256.7 million, a record (up 11.72 percent) | Pakistan Bureau of Statistics |
| Sports goods exports, fiscal year 2025-26 | Up 10.08 percent | Pakistan Bureau of Statistics |
| Footballs exported, July 2025 to April 2026 | About 48 million balls worth $221.8 million | Pakistan Bureau of Statistics, as reported by Startup Pakistan |
| US imports from Pakistan of toys, games and sports equipment, 2025 | $72.8 million | UN Comtrade data, via Trading Economics |
What the numbers mean
Sialkot is widely reported to make about 70 percent of the world's hand-stitched footballs, and its factories supply balls for the World Cup and for brands such as Adidas. The 2026 World Cup in the US, Canada and Mexico lifted demand for balls, jerseys, gloves and fan goods.
Where it is made
Sialkot is the center of the industry: footballs and other inflatable balls, boxing and martial arts gear, goalkeeper gloves, cricket and hockey equipment. More than a thousand factories and workshops form the cluster.
Where it is sold
Footballs go to global brands and to buyers in Europe, the US and China. Boxing, martial arts and team gear sell to gyms, clubs and private label brands. Across all products, the US bought $5.76 billion of goods from Pakistan in 2025, more than any other country.
Products we help you sell
- Footballs (soccer balls), volleyballs and rugby balls
- Boxing gloves, pads and martial arts gear
- Goalkeeper gloves and training equipment
- Cricket and field hockey equipment
- Team bags and accessories
Who buys sports goods in the US
- Sporting goods distributors
- Team and club suppliers
- Martial arts and boxing gyms
- Private label sports brands
- Amazon sellers
Large US channels in this field
- Team sports dealers such as BSN Sports, which supply schools and clubs
- Sporting goods retailers such as Dick's Sporting Goods and Academy Sports
- Global sports brands that source from Sialkot under their own names
- Boxing and martial arts suppliers, gyms and online brands
We name these companies and events to show the kind of buyer in this field. It does not mean we have a relationship with them.
A business partner, not a distributor
Many Pakistani sports goods makers sell through distributors and importers. That can be good business, and we can help you win distributors as buyers. But when a distributor stands between you and the market, your name rarely reaches the end buyer and much of the value stays abroad.
We work differently. We are your US office and sales team, working for you:
| A distributor | Pak Export Partners | |
|---|---|---|
| Who owns the goods | The distributor buys your goods and owns them | We never own your goods |
| Whose name the buyer sees | Often the distributor's brand, not yours | Your company and your brand |
| Who sets the resale price | The distributor, with its own markup | You set your price. We add no markup |
| How they earn | A margin on every unit they resell | A monthly fee plus commission only on paid orders |
| Who keeps the buyer list | The distributor | You. Every buyer contact is in your monthly report |
Because we do not buy your goods, we have no reason to push your price down. We win when you get paid.
US rules to know before you ship
- Products made mainly for children under 12 need third-party testing at an approved lab and a Children's Product Certificate under US safety law.
- Balls and gear sold for adults do not need children's testing, but the label and marketing must match.
- Every item or its package must show the country of origin.
We are not a licensed customs broker or regulatory consultant. For work that needs a license, we coordinate licensed US partners and include them in your plan. See our US labeling guide and customs guide.
How we help
- A US company, Chicago address and US phone, so buyers deal with an American business
- A website and catalog with US sizes, US prices and quote forms, built to be found on Google
- Cold outreach to US buyers in this product line, with samples shipped from Chicago
- Buyer checks before you ship on credit
- Retail sales through Amazon USA or your own Shopify store, where it fits
We work with sports goods makers and exporters anywhere in Pakistan, especially in Sialkot.
Commission for this industry
On our US Sales Desk plans, commission for sports goods is 3 percent of paid orders from buyers we introduce. You pay nothing on orders that are not paid, and nothing on your existing buyers. See all prices.
Common questions
Do soccer balls for kids need testing in the US?
Yes. Products made mainly for children under 12 need third-party testing and a Children's Product Certificate.
Who buys sports goods from Pakistan in the US?
Sporting goods distributors, team suppliers, gyms and private label brands are the main buyers.
Do you buy sports goods from us and resell them?
No. We are not a distributor. We never own your goods. You sell directly to US buyers, and we earn a monthly fee plus commission only on paid orders.
Can you help us sell to US distributors?
Yes. Distributors are often good buyers. We find them, present your products and follow up, and you keep the relationship and set your price.